Depends what I am doing - on the road bike climbing it's usually " I can't have run out of low gears already can I? before bowing to the inevitable and grinding my way to the top. " Commuting it's "How many guys can I pass on the hill out of town?"
And on the mountain bike, that I have probably played with more than ridden, it's about staying upright, resolving to ride it more and get better. That's my goal for the winter months anyway.