https://bicycledecals.net/
I deal exclusively (apart from some small Colnago and Campagnolo derailleur decals from Spain) with these guys. Top quality vinyl decals, well packaged and generally about 20% cheaper than Lloyd. They have special offers and sales too.
Lloyd is pretty awful to deal with. I've met him a few times at bike jumbles over the years. Up his own ar#e mostly, and very proud to have gotten an exclusive reproduction decal deal with Reynolds tubing (I hope it cost dearly). I bet he's on eBay eight hours a day chasing down anyone who would dare sell reproductions. Unfortunately there are still tons of originals available online which he can't do zip about. And they are generally a lot cheaper than his repros.
Fortunately I bought a load of Reynolds decals from a very nice Ukrainian lad last year at great prices before Lloyd got him bumped from the platform.