Obi-Juan
Old School Hero
Well, actually Otero was a very specialized store with a great craftsman. Their frames became very popular, apart from their quality, for their famous "Pentax" geometry (basically the seat tube curved around the wheel, leaving chainstays approximately 37 cm long, achieving extraordinary traction on climbs).
Apart from their famous frames that were used, as they have already said, by professional teams and even the Spanish cycling team, they also distributed other brands exclusively, such as MBK, in a very charming store for the time.
With the MTB "boom" they expanded their horizons and dedicated themselves to being importers. For ex. They were the importers for Spain of an incipient Grip Shift. And at that moment the hypermarkets that were already displacing traditional commerce and selling everything from carrots to TV and anything that could be a business realized that they needed a piece of the MTB pie. But they didn't know anything about the business. They wanted it cheap and ready to ship.
Otero became the bicycle supplier for one of those large hypermarkets (we will omit the name) and was in charge of distributing thousands of MTBs with those premises: cheap and ready to ship. I don't know how to explain the difference in English between shipping an item and selling it.
Otero looked for industrial warehouses in San Jose de Valderas from which to receive and distribute the thousands of MTBs that were requested and that is how it worked for years, growing a lot.
But......
But the hypermarket stopped being interested in Otero as a supplier, they looked for a cheaper one (with even cheaper mtb) and they almost finished with Otero. A serious crisis happened, and I saved him that the store was never directly part of the import business.
That said, you can imagine that although the MTBs sold under the Otero brand had a bit more quality, in the end they all came from an unknown and cheap Asian supplier. Of course Otero will never be remembered for his MTBs
Despite everything, it has good material and a good price, but I assure you that now in Spain you can find better bicycles from that era. Last month I found a complete Deore in a Razesa frame (mythical Spanish brand, which did make their MTBs) in aluminum and for €40. I couldn't buy it, they beat me to it, Jjjj
My Raleigh Technium was €40 and a Scott Superamerica was reserved for €70 yesterday...I would look a little more
Apart from their famous frames that were used, as they have already said, by professional teams and even the Spanish cycling team, they also distributed other brands exclusively, such as MBK, in a very charming store for the time.
With the MTB "boom" they expanded their horizons and dedicated themselves to being importers. For ex. They were the importers for Spain of an incipient Grip Shift. And at that moment the hypermarkets that were already displacing traditional commerce and selling everything from carrots to TV and anything that could be a business realized that they needed a piece of the MTB pie. But they didn't know anything about the business. They wanted it cheap and ready to ship.
Otero became the bicycle supplier for one of those large hypermarkets (we will omit the name) and was in charge of distributing thousands of MTBs with those premises: cheap and ready to ship. I don't know how to explain the difference in English between shipping an item and selling it.
Otero looked for industrial warehouses in San Jose de Valderas from which to receive and distribute the thousands of MTBs that were requested and that is how it worked for years, growing a lot.
But......
But the hypermarket stopped being interested in Otero as a supplier, they looked for a cheaper one (with even cheaper mtb) and they almost finished with Otero. A serious crisis happened, and I saved him that the store was never directly part of the import business.
That said, you can imagine that although the MTBs sold under the Otero brand had a bit more quality, in the end they all came from an unknown and cheap Asian supplier. Of course Otero will never be remembered for his MTBs
Despite everything, it has good material and a good price, but I assure you that now in Spain you can find better bicycles from that era. Last month I found a complete Deore in a Razesa frame (mythical Spanish brand, which did make their MTBs) in aluminum and for €40. I couldn't buy it, they beat me to it, Jjjj
My Raleigh Technium was €40 and a Scott Superamerica was reserved for €70 yesterday...I would look a little more
