Whilst a great idea in principle, it does seem VERY poorly thought through. My stepson's bike needs a new chainring - which would qualify on the "drivetrain components" condition as equally as the bike in the river above (not sure £50 would cover the total cost of making it roadworthy) or if, say, my Tom Board had missing brake blocks (at £30 a set). Which of the owners is overweight?
As Janners implies, why "gift" this to the bike industry now? You'd have thought that dealing with obesity should start with diagnosing obesity. This is a bunch of tax payers' money going to those with the fastest internet connections that happened to be up and poised at 11:45:00.01 last night. I don't think I deserve £100 (remember, 2 per household folks) to deal with my slightly extended waistline but if I am as eligible as the next person, why not?
(I missed out, btw)